The Bread Plan and all Subsequent Plans
Commitment and Allegiance to the African-American Community.
Second, that we come to the market place with a different set of baggage, baggage that is unlike any that is being carried by our competitors.
First, is the market place it self: ABAFA/AAPAD must create a market for the African-American Entrepreneur. We do this by enlisting a pledge of 10% of our own people to partner with and support the entrepreneur, who in actually, is their own business partner. The member will then in essence, be buying from and supporting themselves.
Second, in exchange for this support, the entrepreneur will commit to providing the highest level of product and service to the community
40 million + African Americans in the Continental United States. If 10% joined us at ABAFA/AAPAD it would create a 4 million.consumer market, with a vested interest in supporting a plan where they are co-owners with the entrepreneur.
You Are Now Ready To Look At The Enormous Strength, Of Ten Percent of The African-American Community, Working Together.
We will start with the 1 loaf of bread mentioned earlier.
If we only bought 1 loaf of bread a week per household it would translate into the following; $2.70 x 16,287,000 = 43 million 974 thousand dollars a week leaving our community via 1 loaf of bread per household. Multiply that by 52 weeks it equals [$43,975,000 x 52] = $2,287,000,000.00 or 2 billion 287 million. dollars; leaving our community every year, via 1 loaf of bread per week per household.
How can we capture that kind of business activity and hold it in our community?
To do that would require the perfect scenario, but who are we fooling? We already know that African -American people are full of self hate and self doubt. We are steeped in the status-qua mentality, complacent, apathetic and fearful. They suspect that anyone preaching a stand-up philosophy, is trying to create a schism, between them and their master. So! until we open the eyes of the present day adult African-American, and educate the children ourselves, the best we can hope for is a 10% participation rate.
ABAFA/AAPAD knows this and therefore projects the success of the plan on 10% participation rate.
A baker several years ago posted a marketing plan on the internet, seeking investors, or a loan,to start his bakery shop, baking 4 + types of bread.
The baker was requesting $71,000.00 to acquire a building, machinery, supplies and ingredients.
If a number of members in ABAFA/AAPAD decided that they were interested in opening bakeries,
ABAFA/AAPAD, could select 10 (ten) states with the largest population of African- Americans and open or fund 3 bakeries in 4 cities in 10 states it would equal 120 bakeries at a cost of; $71,000.00 x 120 = $8,520,000.00. We could make this happen with 10% of our people participating.
Instead of 16,287,000 households involved, it would be 1,628,700 x 1 loaf a week
The 120 Bakeries baking at 1200 loaves a day = 144,000 loaves per day x 7 days = 1,008,000 per week. That’s short of the membership demand by 36,000. What industry would not love to be in this situation. This short-fall can easily be corrected by a few hours of overtime or bringing another bakery on-line.
According to the finance plan submitted by the baker seeking capital. His lowest loaf was $2.50 his highest was $5.95, However his total unit cost for his $2.50 including bagging and out the door was .30 which is 12% of his selling price. $2,721,600.00 – less 12% =$2,395,008 / 120 bakeries =
$19,958.00 gross profits per outlet per week
Employing young black men and women, this scenario could be duplicated across the food, beverage, clothing and manufacturing industry
The latest figures from the US Dept of Commerce states that Black America has a One Trillion Dollar spending capacity. An ABAFA/AAPAD plan would wipe out poverty in the Black Community in six years. Think about it; if only 10% of our community pledged to help fund and support our own Black Enterprises by buying the products of our own businesses, it could end joblessness and poverty in our community. The potential is enormous.